Case Studies

Real results from our advertising campaigns across global markets

Sword of Kings

Sword of Kings

Platform iOS / Android
Regions United States, Canada
Campaign Duration Oct 2013 - Feb 2015
Ad Formats Banner, Interstitial, Full-screen, Facebook, Offerwall

Campaign Results

  • 500+ daily organic installs (non-incentivized)
  • 3,000+ daily incentivized installs
  • Peak ranking: #8 Overall App Store
  • CPC/CPI pricing model
Battle Song

Battle Song

Platform iOS
Regions United States, Canada
Campaign Duration Oct 2013 - Jan 2015
Ad Formats Banner, Interstitial, Full-screen, Facebook, Offerwall

Campaign Results

  • 500+ daily organic installs (non-incentivized)
  • 3,000+ daily incentivized installs
  • CPC campaign CTR: 1.0%
  • CPC/CPI pricing model
Clash of Clans

Clash of Clans

Platform iOS / Android
Regions United States, Canada, China
Campaign Duration Sep 2013 - Dec 2013
Ad Formats Banner, Interstitial, Full-screen, Facebook, Video, Native Ads

Campaign Results

  • 8,000+ daily quality installs
  • 1,000,000+ daily ad clicks
  • CTR: 1.0%
  • CPC/CPI pricing model
Monster X League

Monster X League

Platform iOS / Android
Regions United States, Canada
Campaign Duration Nov 2013 - May 2015
Ad Formats Banner, Interstitial, Full-screen, Facebook

Campaign Results

  • 2,000+ daily quality installs
  • 200,000+ daily ad clicks
  • CTR: 0.7%
  • CPC/CPI pricing model
Candy Crush

Candy Crush

Platform iOS / Android
Regions United States, Canada, South Korea
Campaign Duration Oct 2013 - Dec 2013
Ad Formats Banner, Interstitial, Full-screen, Facebook, Video, Native Ads

Campaign Results

  • 10,000+ daily quality installs
  • 1,000,000+ daily ad clicks
  • CTR: 1.5%
  • CPC/CPI pricing model

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